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Conference:
MARE FORUM 2003 
-Ménage à Trois-
Restoring Trust
in the Triangular Relationship between
Shipowners
- Regulators - Charterers / Shippers / Cargo Owners, and its Effect on Quality in Shipping Today.
 
November 17 &18, 2003
Grand Hotel Krasnapolsky
Amsterdam-The Netherlands

This Mare Forum Conference was  the official Conference of "Europort 2003" International Maritime Exhibition...


CONFERENCE CONCLUSIONS

from  the
Conference Chairman

Michael Grey

This conference might be thought of as the first step in a process of “conciliation” between parties who have learned to view each other with some suspicion. The concept was arrived at as a result of a brusque intervention by a major charterer, who declared at an earlier Mare Forum that he was unable, to enter into a contractual relationship with a shipowner he trusted. It seemed a sad reflection of the times, that such was his focus on the bottom line that he was only able to do business with those who could just about manage to carry his cargo at the derisory rates he was prepared to pay.

The lack of trust has become all-pervasive. Regulators regularly pass catch-all legislation predicated on the worst-case scenario, designed for the substandard, but with the accuracy of the blunderbuss, hitting everyone else in range. The owner groans under the regulatory burden, believing that the regulators are incompetent, or politically driven , dancing to the tunes of knee-jerking politicians who don’t understand the realities of modern commercial shipping. Nobody trusts anyone else, shipowners and shipbuilders believe the one is cheating the other, while neither have a kind word to say about class.

The object of the Menage a Trois was to attempt to see where common ground and a greater understanding between the parties might promote a better and more constructive relationship between them. Throughout the meeting there was the clearly expressed desire for a far greater measure of trust throughout the various links in the transport chain. But trust has to be earned and good governance demonstrated, as part of the social responsibilities which apply equally to all parties; the regulators and the regulated, the auditors and the audited.

Mistrust often, and it is pretty obvious, comes from misunderstanding , not assisted by the opacity in the industry and the fact that each interest tends to operate in the closed circuit of its own dimension . We have our own priorities, not vouchsafed to other interests. Greater transparency, and a willingness to share information, would appear to be a sensible path towards greater mutual understanding and a gradual lowering of the barriers.

There are certain clear threads which have communicated themselves out of the conference proceedings. The issue of proactivity is one that clearly emerged, notably with the sessions that brought out political realities to the fore. The industry has tended to sit supinely and react (usually negatively) to the action of regulators who themselves were reacting to events. A culture of complaining and grudging compliance has emerged , not surprisingly, from a sector which always sees itself on the receiving end. Always the target, never the marksman. Political sentiment, it was asserted, drives regulations , but it is not always well-informed . Whose fault is that? Is it not for the industry to better inform the legislators about the realities of the maritime world they inhabit. It may be the role of the legislators to respond to the demands of society, but it must be one of the functions of the maritime industry to better explain what it is that it does.

Nowhere is this better illustrated than with the issues surrounding classification societies and their different roles as rule-developers and ROs with delegated powers of flag states, auditors and custodians of much technical expertise. The fact that even in the rarified atmosphere of a Mare Forum there was confusion surfacing about the role of class demonstrates how difficult this is to put across to a less specialised audience, such as politicians, the media and the general public. But is it not a function of class itself to emerge from the shadows and “translate” its several functions for a generalist audience? Only by the promotion of greater knowledge and awareness, will the mistrust and mystery be dissipated. Good things clearly are happening, with the harmonisation of class rules, better relations with industry partners and a more cohesive relationship with IMO. Telling people about this and what it might mean is part of the process.

There was much that was discussed about the unequal burden of regulation , which falls too heavily on the ship operator , while other influential links in the chain of responsibility remain untouched. Should not these other players be persuaded to take up some of their regulatory burden? Cannot the overweening bureaucracy which is such a feature of our age be reduced? Here too there were signs at least that the industry complaints were registering at the right levels. It was, to say the least of it, inspiring to hear that the Dutch government is working to a declared target to reduce “red tape” by 25% in the short term , and that this will apply to maritime elements in government, as with every other. Now here was a development ripe for internationalisation in our global village! Here was a real incentive that would reward the best practitioners, with the long arm of regulation applied less stringently to their activities, with the focus instead upon those elements which jolly well needed stricter supervision.

Could the lion lie down with the lamb, and the charterer forge positive links with ship operators? One learns most by example and it was interesting to hear of a positive long-term partnership in the short sea container trades where to the mutual benefit of each, a major shipper and a significant ship operator were developing a strong logistic relationship. Important, too to learn of a sort of tripartite deal between a shipowner and designer, class and shipbuilders that would result in the construction of good ships, which will get better, as the series develops through operational feedback.

Here is the very antithesis of the short term, often bad-tempered relationship which sees all parties end up dissatisfied and the shipbuilder washing his hands of a ship as the one-year guarantee period runs out. Worth hearing, in this vein, of longer term relationships being developed between major oil companies and owners (whom they clearly have learned to trust) to build quality ships for time charter. Interesting too to hear oil companies suggesting that the trends towards greater control (if not direct ownership of ships) is clearly strengthening. Cargo owners, after all, have their name blackened when the oil on the beach is identified as theirs. Do oil traders care ? Probably not as much , but wouldn’t it be better if they did? But the problem of “bog-standard” ships built primarily for an all-too pervasive spot market, by people who primarily see them as commodities to be traded remains.

What of the incentives that might reward the best practitioners and encourage them to build and operate ships of higher specifications with due excellence? “Not regulating them so fiercely” seems a curiously negative response to all that extra steel and system redundancy. A better rate? More employment? Public recognition along the lines of a Super Green Award or a Five Star Michelin rating? There is a need for something positive. Ideas , on a postcard , please to Mare Forum!
Was there much achieved at this meeting, compelling though it was? There was no shortage of frank speaking and as a result, the various sides of the triangle certainly understand each other rather better. People explained, rather than defended, their position, which was a postitive sign. We heard the strong case for internationalism, rather than regionalism or unilateralism, but as a counterblast we heard a well-argued case of the use of a regional regulator as an accellerator of change and spur to national implementation of international prescriptions.

There were some good ideas which emerged, from people prepared to think “outside the box”. A far stronger emphasis on the human element ,as none but humans can be blamed for most casualties and notably those involving collision and grounding. Sea Traffic Control to take the danger out of shipping choke-points. The extraordinary work being done by the class committees as they harmonise rules. The need for incident reporting schemes, which can be kept out of the hands of the lawyers. Better means of explaining what it is actually going on in the industry . Means of engaging the unengaged , such as underwriters, oil traders and others who “commodify” shipping and persuading them of the societal virtues that are apparent to some and which drive their business lives. Things that are “do-able” , not merely abstract hopes are much to be preferred.

Bullet points can be used to summarise much of the deliberations and there were perhaps eight which come to mind.

1. Collaboration; which illustrates the importance of moving together to solve problems. Collaborative ventures such as the Round Table of shipping organisations, and USCG-industry partnerships really work.

2. Perception: It is what people think that matters as much as the reality of the situation. The need to communicate clearly thus might be emphasised.

3. Internationalism: A strong demand for international solutions for international problems , along with the pre-eminence of international organisations.

4. Information: This is the fuel of transparency and needs to be pumped with more pressure, in order for better decisions to made.

5. Expertise: There is no substitute for professionalism in every field, contrasting strongly with the confused practices of the substandard.

6. Fairness: might be thought of as the lubricant to good practice, but is manifestly needed if regulation is to be capable of willing implementation, and burdens evenly spread.

7. Human factors: The essential element which permeates every other and which needs the strongest possible emphasis, if trust is to be cultivated.

8. Positive thinking: In an industry where the image of marine disasters is far too pervasive and so much thinking is defensive there is a clear need to be prouder, and more positive of the contribution it makes. It is clear that there is a great deal of pride in the industry’s achievements, and interest in its promotion.

Any, or all of these could do much to promote trust between the participants in our triangular relationship.


THE conference committee
 

Michael Grey 
Lloyds List 
Conference Chairman 
Jannis Kostoulas 
Managing Director 
Mare Forum
Ger Nieuwpoort 
Head Shipping 
Dutch Ministry of Transport 
Chris Horrocks 
Secretary General 
International Chamber of Shipping 
Peter Swift 
Managing Director 
Intertanko 
Joseph J. Cox
President 
American Chamber of Shipping

Roger Holt 
Managing Director 
Intercargo
Nicolette van der Jagt 
Secretary General 
European Shippers' Council
Alphons Guinier 
Secretary General 
European Community Shipowners' Association
Marianne Lie
Managing Director
Norwegian Shipowners
Association
Pieter van Agtmaal 
Managing Director 
Royal Association of Netherlands Shipowners
Bob North 
President 
North Star Maritime
Nikolaos Mikelis 
Director
Lyras Shipping Ltd
Clay Maitland
Managing Partner
International Registries, Inc.
The Marshall Islands Ship Registry
Arthur Bowring
Managing Director
Hong Kong Shipowners Association

Harilaos Psaraftis
Professor
National Technical University of Athens


THE PROGRAMME
 


INFORMATION:
Jannis Kostoulas 
Managing Director 

MARE FORUM
Beurs - World Trade Center
P.O. Box 30027
3001 DA Rotterdam
The Netherlands

Email:

info@mareforum.com

Phone:

+31.10.281 06 55

Fax:

+31.10.270 98 70


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